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BIG Client Testimonials:

 


CONWAY FORD

August 26, 2004

 

Dear Buzz,

It is my pleasure to take a moment to thank you for the jingle you and Greg Barnhill wrote for Conway Ford. It has had a significant impact on increased sales.

 
Your ability to listen to my needs, and then so effectively translate them into lyrics is uncanny.

 

We have had tremendous response as a direct effect from your jingle. Our customers and friends make frequent comments.

 

Again, I extend my thanks and gratitude for a job well done. You can be assured, we at Conway Ford, will recommend your company every chance we get.

 

Barry Norman,

General Sales Manager
 

Southern Market
June 21, 2004

Dear Buzz,

Thank you so much for your patience and dedication in creating the “As Fresh As It Gets” jingle for Southern Market.

The copy is right on the mark, the music is “as fresh as it gets” and the various versions will provide enough variety to meet our needs for the next few years.

A special thanks to you, personally, for taking the time to tour the market and helping marketing gain the approval and support of upper management. That in itself is no small task.

Please relay our appreciation to the lyricist, vocalists and other very talented Nashville musicians that lent a hand in this project.

As much as we would like to keep BIG our little secret, it is only fair that Southern Market provide you our highest recommendation for anyone looking to create a jingle for their business. Please feel free to use me as a reference. Potential clients can contact me at (843) 497-4901 extension 22.

We are already receiving comments from new and repeat customers impressed with our new commercials and we know that this will go a long way toward building a cohesive brand identity for the organization.

As Southern Market grows and expands, we will definitely look at BIG for our satellite stores and affiliates.

Sincerely,

Lisa Helms, Marketing Director
Southern Market and K&W Cafeterias

 


ODESSA ROUGHNECKS
February 10, 2004


Dear Mr. Jackson,
We here with the Odessa Roughnecks Professional Football wanted to forward a letter of thanks to you and your company.
Every season, we strive to present ourselves as professionally as possible and we often spend a lot of money and energy on radio advertising as a medium to do so.
After the receiving and running of your jingle I feel like we are actually making good use of the investment in radio!
I am so pleased with quality of the piece as well as with how easy it has been to work with you and your staff.
The community’s perception of our franchise has rapidly gone from the new sports team in town to the premier sports team in town and your jingle has played a large role in this accomplishment.

Thank you again for all of your efforts. It was our best investment to date!
Sincerely,

Tommy Benizio, President

Odessa Roughnecks Professional Football
 


M-PAC ADVERTISING, INC.
October 21, 2003

Brand Identity Group produced a wonderful jingle for Strand Storage Centers. We were completely pleased with the concept, lyrics, music and especially the finished product. They completely captured the strong points we offer and creatively applied them to a catchy jingle.
We especially like the catch line, “Things That Mean A Lot to You Mean A Lot To Us.” We have very easily used our new jingle to create a radio and television awareness campaign. The managers at each of our storage locations love the new jingle and it has tremendously increased morale.
I would strongly recommend Brand Identity Group.

Thanks guys!
Georgeanne Rice,
President


Barefoot Landing
October 16, 2003

Dear Buzz,
I want to thank you for the quick response regarding the Barefoot Landing jingle.
You and Greg are undoubtedly the best in your profession. You created the perfect visual through music and lyric for our property and I know that the exposure Barefoot Landing receives will be outstanding.
The fact that you were able to take copy points from me one time, drive through Barefoot Landing one time, and create a jingle that expresses Barefoot Landing in exactly the way I was looking for is simply amazing. You are all very talented and I am so thankful to have had the opportunity to meet you. You made my first experience working on a jingle so easy and because of that you made it fun and exciting for me.
I has been great to work with you both. Please thank Greg and the Studio talent that are the ones that make it as great as it is. I could not have had a better experience during this process and I thank you very much

Sincerely,

Karen McCurry,
Marketing Director


Grand Strand Floors, Inc.
October 2, 2003

Dear Buzz,
I have just received the disc with our new jingles and they sound fantastic! The superb quality of the musicians, vocals and editing gives our new jingle a sound better than many musical artists on the radio today. You have delivered a first quality, powerful marketing tool that will effectively strengthen our brand and increase our sales.

As you know, I had some uncertainty about a jingle from BIG because of the investment required. Your enlightening presentation and confidence in your product sold me on the idea. The whole process from beginning to end was handled very professionally and your creative effort was inspiring. Our new slogan, “We’re Everything Under You” is an incredible line that is etched in your mind once heard. I am very pleased with you, Brand Identity Group, and our new jingle.

I want to thank you for convincing me to invest in my business by purchasing a jingle from BIG and for starting Grand Strand Floors, Inc. on the path to better brand awareness and increased sales. Please feel free to use my story in your sales presentation or me as a reference. I can assure you I only have good things to say about Brand Identity Group and will be more than happy to talk about my experience.

Respectfully yours,
James Brophy,
Vice President of Sales